ALGOCANNES

  • Location scouting

  • Creative Direction

  • Spatial Design

  • Art Direction

  • Merchandising Design

  • Production

  • Event Management

  • Audiovisual production

The Brief

Create a premium, exclusive hub for Algorand during the ETH CANNES week. The goal was to host a series of talks, networking events, and get-togethers in a space that felt nothing like a traditional corporate pop-up. The client wanted a high-end, immersive environment that matched the prestige of the location while fostering real, human connections within the Web3 ecosystem.

The Challenge

Taking a luxury residential space—a beachfront penthouse on La Croisette—and transforming it into a fully functional, branded event venue. We had to seamlessly manage the logistics of high-profile guest flow and execute flawless daily transitions: shifting the vibe from morning wellness to daytime thought-leadership, and finally to high-energy evening events, all while maintaining the flawless aesthetic of the Côte d'Azur.

The Experience

We completely reimagined the penthouse, infusing it with classic French Riviera elegance perfectly balanced with Algorand's brand identity. We curated every single detail and perk to ensure a premium guest experience.

Mornings kicked off with guided yoga sessions and breakfast on the terrace, setting a relaxed tone before shifting into a series of sharp, engaging industry talks. As the sun set, the energy moved to the rooftop for evening cocktails and high-level networking. From the custom-designed merch that guests actually wanted to keep, to the impeccable hospitality, we made sure the "AlgoCannes" experience was the place everyone wanted to be.

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